Immerse in Our Customers' Lives

Updated: Apr 21, 2020

“The first step in exceeding your customer’s expectations is to know those expectations.” – Roy H. Williams


Uplifting Your Service workshop in Bandar Saujana Putra, Malaysia


How can we best know our customers' expectations? Successful customer experience stories tell us how: by practising empathy, immersing ourselves in the lives of our customers.


We had a great time last weekend exploring this and other key principles for uplifting customer experience with a vibrant team from an international school of a fast-growing education group.


Walking in our customers' shoes often yields invaluable insights, not just of our customers but ourselves. It helps us recognise what our customers truly value and why, their expectations of us, and how well we deliver on those expectations. If we intend to give our customers an experience to remember, start with this.


Find out more about Strategyc's Organisational Intelligence workshops here.

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